Recommendations and Testimonials
I am pleased to have created great copywriting results for so many leading businesses. Here is a list of recommendations on my copywriting services from some of my past and present marketing communications clients:
“From strong conceptual DM to the clear and punchy rewriting of our new AOL Canada website, Laura always delivers fresh, tight copywriting that’s on target, on deadline and within our budget. We’ve had great results bringing her in as part of the team to brainstorm creative with our senior designers. And as a fast-paced organization, it’s nice knowing that she’ll always make herself available for an impromptu briefing on any rush project.”
“Laura is one of the most creative advertising writers I have worked with. As a busy communications company owner and creative director, CopyBard is a key resource I contract to write websites, brainstorm creative concept for campaigns and work on a variety of marketing communications projects. It is always a delight to work with Laura as I know I can count on her creativity, versatility and ability to deliver strong copy — whatever the media–that consistently makes my clients very happy.”
“An exceptionally creative and talented individual, able to tackle a variety of writing projects and prepare copy in a range of styles. Versatile and able to understand complex concepts and develop compelling creative that meets marketing goals. I would highly recommend her.”
“CopyBard rewrote my BMO Nesbit Burns investment advisor site. Since the rewrite, I have experienced a significant rise in click-throughs. There is a measurable increase in time spent on the site and a strong increase in click-throughs to pages within the site. As the site design never changed, it’s all credit to compelling copy that is now enticing visitors to stay, read more about my business and, ultimately, become my clients.”
“Laura impressed us at Markel with her talent, enthusiasm and a strong ability to meet the high standards of our CEO. She helped us effectively communicate our messaging through many powerful articles and marketing materials that have helped keep Markel top of mind with our customers. We look forward to working with her in the future.”
“As Chief Marketing Officer of NuComm International, a fast growing International contact center company. On site and off, she wrote strong marketing materials, web content, press releases, newsletters and case studies. In fact, she proved not only an excellent writer but a savvy communications consultant. Laura worked quickly and independently, interviewing external and internal clients to extract content for case studies and newsletters. She kept communications fresh and strong and even encouraged a total writing revamp of our website that worked well. I highly recommend CopyBard as a smart and effective writing resource.”
“Laura worked on several new initiatives for us – both as a writer and as a Specialist. She was always energized, full of ideas, and happy to delve further into a project to get to the key message. I know she would be a wonderful addition to a team or project.”
“Laura has assisted us in the development of some of our marketing collateral materials, and has brought fresh ideas and a wonderful mastery of the power of the word to each of the projects she has undertaken with us. She is highly professional, takes a collaborative approach in merging client input into the production of great output which is on the mark strategically.”
“Laura was great at re-writing our website content. She easily understood our requirements, and came up with excellent and sometimes surprisingly creative ways to communicate our message. I would certainly hire Laura again.”
“Highly professional and a master of her craft, Laura is one of the most talented copywriters I know. As a senior art director, I have worked with her for more than ten years, both as her partner in agencies like Draft Worldwide and Rapp Collins – and through our own businesses and client bases. Together, we have worked on campaigns, ads, dm and websites for clients that range from Berlitz to Bell Canada and OLGC to Kellogg. I would recommend Laura to anyone who is looking for a great and versatile writer.”
“Laura is truly an expert writer. She listens to what you require and spins it into a creative piece that meets your objective. She is easy to work with and cares about her clients as individuals. I highly recommend Laura and will continue to call on her services.”
“I have hired Laura (CopyBard) on multiple occasions to complete important and very time sensitive assignments for our national marketing team on behalf of a very respected corporate brand. She has always delivered and always impressed. I highly recommend her services.”
“For more than four years, Laura has been a great writing resource for AFI International and its companies – North American leaders in crisis management and response. She has managed and written our corporate newsletter, delivered clear and powerful articles, web content, ads, brochures and client communications, always in a highly responsive, and professional manner. I am pleased to endorse her as a fast, reliable and strong corporate and communications writer.”
“I’ve had the pleasure of working with Laura for years – as a business owner and through the Nashville Songwriters Association (NSAI). At NSAI she demonstrated strong PR and project management skills for the annual Tin Pan North Festivals and did so with enthusiasm and professionalism. On numerous occasions on shared projects Laura has demonstrated her talent for imbuing clarity and positive energy into her copywriting, making the text more compelling and persuasive for her clients.”
“Laura has helped me to communicate my message as I reconfigure my consulting business. When she helped me craft my web copy, she had a template of questions, which was a quick and professional way to gather my information. When I saw the draft copy, I was impressed with how well she had captured my business. My thought was “That’s what I meant to say”. She said it better than I ever could. She is highly responsive and creative. Not only is her writing excellent, she understands the process for developing communications. She has been critical in helping me develop my blog and newsletter, not just from the perspective of content, but the guiding me in creating the process to generate them on an ongoing basis. Laura enables me to project my brand clearly and professionally at the high level of quality consistent with my service delivery.”
“Laura has worked for us as a senior writer for our various clients within the music industry. Her ability to quickly identify with our clients & marketing objectives allows her to deliver “on the mark” copy while adding her own special touch. Laura is a versatile, creative individual able to deliver on several fronts making her a great asset to our business.”
“Our US design engineering company has used the versatile services of CopyBard to develop a range of marketing collateral. We were impressed with Laura’s ability to quickly grasp and elucidate our complex industry. We were also satisfied with her links to some very good Canadian design and production suppliers that made the whole CopyBard package great value for our US marketing dollar.”
“I thoroughly enjoyed her lively copy, snappy headlines and terrific versatility. If you’re looking for a writer who can handle any writing job and make ideas jump off the page, you’re going to like Laura a lot. I know I did.”
“Laura contracted with us as a senior writer on our Nortel business. Her writing, research and concept work were an asset to our company. The important part is that clients were happy with the results.”
“What a piece of work is CopyBard. How noble in reason. How infinite in faculties, in form and moving, how express and admirable. In action how like an angel, in apprehension, how like a god. The beauty of the world, the paragon of animals!”